30-Day Social Content Planner

    One month of social content planned in an afternoon, from a single source asset.

    Daily inspiration is not a content strategy. The businesses that publish consistently decide once a month what they are talking about, capture the raw material in one batch, and then execute a schedule.

    This planner gives you the pillars, the batching workflow, and a 30-day framework you can reuse every month.

    The checklist

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    1. Pick the Monthly Theme

    2. Set Your Content Pillars

    Five pillars keep the feed varied without new decisions.

    3. Capture Everything in One Batch

    4. Build the 30-Day Grid

    5. Write and Schedule

    6. Repurpose the Source Asset

    Where this usually goes wrong

    Mistake

    Planning without capturing

    Fix — A calendar with no footage becomes stock images and silence by week two.

    Mistake

    Posting the same thing everywhere

    Fix — Adapt the format even when the message is identical.

    Mistake

    All offers, no value

    Fix — Keep promotional posts to roughly one in five.

    Mistake

    Waiting for perfect

    Fix — Published and useful beats polished and late.

    Frequent questions

    How often should a local business post?

    Three to four times per week on your main platform, plus two Google Business Profile posts, is a sustainable and effective baseline.

    Do I need to be on every platform?

    No. Pick the one or two where your customers actually are and be consistent there.

    How long should the capture block take?

    Two to three hours a month is enough raw material for 30 days once you are working from a theme.

    Content on autopilot

    Want us to shoot and publish the whole month?

    One capture day a month, and we handle the video, the clips, the captions, and the posting schedule.

    FROM THE RESOURCE LIBRARY

    RATHER HAVE US
    HANDLE IT

    No "contact us" page, no hunting around. Tell the Crew what you need — right here — and we'll take it from there.

    Rather talk right now? Push the button in the bottom-right corner — The Eary Crew is on it 24/7.

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